Intersport forever!
Intersport recently announced that they renewed their partnership with Raid in France, for the 2015 edition in the Ain department.
Intersport and its outdoor brand McKinley have been working with Raid in France since the first race in 2007. Since 2012, the group invests more for the race and shows how attached to the race and the outdoor world the group is. Intersport also supports a teams named after them.
World leader in the distribution of sports goods area, Intersport has outlets in 43 countries and more than 600 in France. Being a main partner also shows how close McKinley is to Raid in France’s “Back to Nature” values.
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